🔋Volkswagen’s electric vehicle sales are below expectations. The company plans to switch to an agency model instead of a dealership and sell these models directly itself.
🟢This transformation will strengthen the price competitiveness of the German automotive giant. It will be accelerated by Thomas Owsianski, who has been appointed as senior manager responsible for sales in Europe.
🔌Apart from Volkswagen, it is known that Skoda and Audi within the group are also working on the transition to the agency model. Increasing electric vehicle investments and intensifying price competition with Chinese manufacturers and Tesla will also trigger the transformation of dealers into agencies.
